Embrace the Cozy Winter Magic of the High Country
The North Carolina High Country, a trio of mountain towns that includes Boone, Banner Elk, and Blowing Rock, doesn’t just endure winter—it transforms into a landscape of postcard-perfect charm.
Escape to High Country: Where Every Season is a Story
Imagine waking up to crisp mountain air, the scent of pine needles filling your senses.
High Country’s Best Attractions & Activities
Beyond the delectable dining and delightful sips, the High Country is a vibrant tapestry of attractions and activities, just waiting to be explored!
High Country’s Best Restaurants
High Country Eats & Treats: Your Ultimate Guide to Mountain Living!
Welcome to North Carolina’s High Country
Refresh in North Carolina’s High Country
Destination: Valle Crucis
Rustic, Rural Charm and Rich History
Get Outside in Valle Crucis
Valle Crucis offers a haven for outdoor enthusiasts seeking tranquility and adventure.
Shopping in Valle Crucis
Stepping into Valle Crucis, North Carolina, is like stepping back in time.
Dining in Valle Crucis
Valle Crucis, a quaint mountain town nestled in the heart of North Carolina, offers more than just stunning scenery and rich history.
How to Help Hurricane Helene Victims in Western North Carolina & East Tennessee
Hurricane Helene devastated Western North Carolina & East Tennessee, leaving countless individuals and families displaced and in need of urgent assistance.
Hurricane Helene Recovery Updates
Main roadways in Boone, Valle Crucis, and Blowing Rock have opened.
Mast General Store
The High Country’s most well-known general store is to be the Mast General Store.
A Day In Valle Crucis
Offering historic, rural charm, Valle Crucis was first settled over 200 years ago.